Google, Meta & LinkedIn Ads for B2B, ecommerce & entrepreneurs UK · hello@lorcandigital.com
What I Do

Services built around outcomes.

Strategic paid media work across Google, Meta and LinkedIn Ads for B2B, ecommerce and entrepreneurs — not just bid tweaking. Every engagement starts with diagnosing the real problem, which is often the offer, not the ad.

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Free Audit

A quick, one-to-two page top-level look at your account — enough to give us real talking points for a call. Not the full diagnostic, just a fast read on where the obvious opportunities are.

Free

Full Account Audit

The complete version of the free audit above: a full diagnostic of your Google, Meta or LinkedIn Ads account — structure, settings, spend, quality scores, tracking accuracy — with a detailed written report of what's wasting money and what's worth scaling.

£500–£2,000, one-time

Strategy Design

A custom playbook covering account structure, bidding strategy, creative angles and a measurement framework — the blueprint your account should be built around.

Campaign Management

Hands-on, ongoing optimization across Google, Meta and LinkedIn Ads: testing, scaling, and proactive account management, with regular strategy calls to discuss the business, not just the metrics.

From £750/month

Analytics & Tracking

Proper GA4 setup, conversion tracking and UTM structure. Most accounts I audit are optimizing against broken or incomplete data — this fixes that first.

Offer & Landing Page

The most common bottleneck isn't the ads — it's what happens after the click. Audit and optimization of your core offer and landing page experience.

Competitor Intelligence

A clear read on what competitors are doing across search and social — the keywords they're bidding on, the offers and ad copy they're running, and the gaps in their strategy you can move into.

AI Marketing Systems

For small businesses. Don't bolt AI onto broken foundations — fix the offer and message first, then build simple AI systems for content, lead handling and admin that amplify what's already working.

Pricing

Clear pricing. No surprises. Priced on the value of the work, not just hours.

Free Audit
Free
One-to-two page overview
  • Top-level account look
  • Talking points for a call
  • No obligation
Full Account Audit
£500–£2K
One-time
  • Complete account review
  • Waste identification
  • Recovery roadmap
  • Detailed report
Campaign Management
£750+
Per month, plus ad spend from £2K
  • Ongoing optimization
  • Regular strategy calls
  • Creative testing
  • Scaling & monitoring
Strategic Advisory
Custom
Quarterly, for startups & smaller budgets
  • Quarterly strategy calls
  • Account review
  • Guidance & recommendations
  • Flexible commitment

Note: LinkedIn Ads needs a minimum £5,000/month ad spend to run effectively — this is factored into strategy recommendations for that channel specifically.

Not Sure What You Need?

Start with a free audit — I'll tell you honestly where the money's going.

Get Your Free Audit